Today we assign the value of our skills and abilities, and advertising tricks we use to offer their services. No aggressive slogans, only jewelry work to create reputation and spectacular presentation.
The rule of first impressions
We all know about the importance of the first impression, on which everything else is built representation of you. And even know, what it depends on: smile, suit tailored, neat manicure and heaps of charm. But all these tips are abstract and not very clear where to start. In the end you can't reincarnate on the day in person, perfect from all sides.
You may not remember what the second interlocutor is the first impression. Can't even run to the bookstore for books on body language and NLP for dummies". If very soon an important meeting, to prepare no time and self-presentation will be held impromptu, you can use one simple trick.
Decide what kind of impression are going to produce. The choice is enormous, as is the diversity of characters. You can stand blameless professional, confident business lady, a charming conversationalist, a man who can be trusted as yourself. Select and then hit attack, without being distracted by other things.
You may well not possess the natural gift to ingratiate himself with people, but if you are a great role in the pros, no one will require you communicative talents. Will it be possible to combine all the skills? It is unlikely. "Athletes, Komsomolskaya Pravda, beauty on the post of the President of the company with the crown of miss world on the head occur infrequently, but the impression of a man who sprayed and everyone wants to please you, in this case, will be provided.
Rule five questions
The art of self-presentation is, in essence, the art of asking yourself the right questions. In order to fully prepare for an important meeting or public speaking, you will only need a Notepad and a sharp pencil.
It all depends on the five most important issues.
1. Who is your audience? ]
2. What are her expectations?
3. What you want to be in the eyes of others?
4. They will understand that you are a professional, competent, self-confident?
5. You can help with: exterior, professional or personal qualities, ability to generate ideas or to follow the instructions?
There, in Notepad, make a portrait of the ideal candidate to win. What you can to learn from him? What ability to borrow? If your surrounded by such friends and if you can adopt a few of their tricks?
The rule of spectacular image
It would seem that all a long time ago is known about how it should be appear in the interview, presentations and important forum. Strictly. Unobtrusively. Officially. Just recently the head of one translation Agency told me about the difficulties of recruitment, when hundreds of girls wearing the same suits and shirts trying to impress only one resume. So they were taught not to stand out, to work on the image of a serious man. Not explained, only that uncut diamond discover among the usual mica difficult even for a professional.
Formal suit is very dangerous. He can completely wash away any paint and suppress individuality, and therefore somehow among the other competitors to stand out worth it. All you need to know when to stop, and rigor. Refer to your list and think about how your appearance can help. Nothing more and nothing accidental - your image must be completely fits the desire to produce a particular impression.
But in addition suit is no less important and much more "talkative" things. Accessories that should match your status. Equally ridiculous in the hands of the middle Manager as a cheap ballpoint pen with the company logo, and "Parker". Ideal image - somewhere at the intersection of elegance, personal style and high quality stuff.
Rule coping
In advance need to be concerned not only about the success of self-presentation. Be ready for some difficulties and develop a plan to counterattack.
The first thing you should consider is inadequate criticism. Criticism of your project, you as a professional, etc. Needed in advance to come up with a decent way out, otherwise unexpected criticism will knock you out of a rut at the critical moment.
The second point - your weaknesses. In order to benefit demonstrate the benefits, you must honestly assess and disadvantages. What you didn't get that you through times where lame theory and practice. For example, if sometimes during public appearances you panic, be ready to attack in case of real problems proceed according to a predetermined plan. And what will you do if you are asked a question from the area in which you not the expert? Gisele Bundchen once said that the models do not only learn to walk gracefully on the catwalk, they know exactly what to do, if the eyes of all turned up dvenadtsatitsilindrovy heel.
The third point is a negative response and counter-arguments. What would you say if you start to argue? What objections in principle it is possible to meet your speech? Make the most complete list, go ahead and play his speech in front of her and ask about what weak points it can detect and what the opposition sees from his point of view.
The right sight
When you introduce yourself to the other person and expose yourself to the assessment, you should know exactly why spend your time and theirs. Of course, you come to the interview to get the job done. Participate in presentations to Express themselves or to find partners. The current goal is important, but this is not enough. You should know its main purpose is why you continued employment, for which new partners and career too.
Imagine the situation. Two graduates of the University work at the publishing house. One - because the diploma on his hands and have him somewhere to apply. The other is because one wants to create a unique publishing house which produces the most beautiful tales. In her mind is the concept, she's asleep and see their books on the shelves of the best shops. Who do you think will make the employer more impressed?
It is considered that the main issue of self-presentation - how to apply themselves. Change "how? " to "why? " and the success of your event, you will ensure and answers on other questions there themselves. The infallible rule of self-promotion and obsessive slogans, in fact, is no longer needed.
Source:
Lady.mail.ru
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